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Published
Jan 3, 2024
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Bulgari and Save the Children launch new campaign

Published
Jan 3, 2024

Luxury brand Bulgari has launched a new campaign to mark the 15th anniversary of its enduring partnership with Save the Children. 

Bulgari and Save the Children launch new campaign. - Bulgari


The latest chapter in its philanthropic journey is unveiled through Bulgari's ‘With Me, With You’ campaign, serving as a reminder of the collective impact that can be achieved when individuals come together for a noble cause. 

At the heart of this campaign is a new pendant necklace, alongside several other pieces. The Save the Children sterling silver necklace features a circular pendant inspired by its signature line B.zero1 Rock and retails for 800 euros. Completing the collection is a ring retailing for 600 euros, a bracelet at 650 euros, and two other pendant necklaces at 790 and 700 euros. 

The campaign is fronted by Bulgari global brand ambassador Anne Hathaway, model Eva Herzigova, image architect Law Roach, model and actor Jon Kortajarena and orchestra conductor Beatrice Venezi.

Since 2009, the two entities have joined forces to uplift and empower the world's most vulnerable children. Over the years, Bulgari has raised over 105 million dollars for Save the Children through the sales of their custom-made jewelry collection, specially created in the frame of the philanthropic partnership.

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