Denim trends: Crafted for the future - Fall/Winter 2024.25 (Peclers Paris)

The necessity to rethink denim and develop alternatives to a traditionally polluting and water-thirsty production process, originates in a new creative dynamic, with upcycling and mending inspiring new aesthetics that bridge the gap between casual and sophistication. Not only has denim never been more experimental than it will be for FW2425, but it will do so by conjointly reexploring its urban sportswear heritage and flirting on occasion with tailoring and Couture.

TOWARDS SOPHISTICATED CRAFTSMANSHIP

Upcycling is the new designing. The most straightforward way to make new jeans that pollute less? Repurposing existing pieces, that are cut, patched and reassembled into new volumes. The challenge is to create shapes that are not too fiddly, not too patchy, and that will become as timeless as the original denim.

Visible craftmanship. Craftsmanship meets the art of repairing and originates into a rough although intricate aesthetic. Taking time to repair your garment becomes a way to decorate it and make it one-of-a-kind, with patches embellished with threads, contrast fringed borders and handmade patchworks in crafted, artisanal, monochromatic indigos. Overstitches turn allover patterns, in a Japanese padded fabric spirit.

Precious denim. Through those varied experiments emerges a broader DIY-like aesthetic. Confronting the roughness of denim with the shiny preciousness of rhinestones is a successful recipe. Micro-jewelry adorns pockets or are used to create greater scale embellishment. Last but not least, denim gives a general direction to the look, worn with bleached jersey in denim hues or with crafty indigo pieces that underlines its rustic origins.

DENIM GOES OUT OF ITS CATEGORY

Volumes: both rougher and more sophisticated. Those experiments, by emphasizing the preciousness and endless creative potential of denim, help bridging the gap between jeans as a symbol for various countercultures and the new expressions of sophistication. Its workwear origins are twisted and ennobled by masterful volumes and tailoring. Mixed with formal pieces, it is an essential of everyday office wear

Sartorial composites. Denim becomes the support for a new creation and aesthetic, with hybrid pieces that seem to mix two preexisting pieces, emphasizing their opposite origins to create a unique and never seen before garment. The result: a chic, clean, casual mood supported by surprising and counterintuitive volumes, at the same time loose and tailored. Repurposed denim turns precious material by being framed by and contrasted with a more noble yet plainer material.

DRAW INSPIRATION FROM ITS LONG AND RICH HISTORY

Savvy sportwear. Both clean and grungy, active and girly, a look that plays with the codes of denim for a 90’s and Y2K-inspired everyday sportswear. Worn layered or like a second skin, for every day, for everybody, for every age. The products are very simple, but the skinny & baggy volumes have been reworked: shrunken jackets worn with loose, almost jog-like pants or oversized long shorts. For men, the look draws from urban board sports An active and cool attitude.

Couture denim. Both at the other end of the spectrum and reminiscent of and inspired by the almost grungy sportswear look mentioned earlier, denim is the basis for a new couture inspired silhouette, overtly sophisticated, bold, feminine, and somewhat rough at the same time. Adorned with big jewels, high and narrow waisted, chic and nonchalant, it reexplores the codes of 80’s Parisian Couture, in a sort of  a Girbaud meets YSL spirit that is both nostalgic and new.

UPYCLING OR PRODUCING BETTER?

Beyond these creative endeavours, the innovation dynamic is still strong when it comes to produce new pieces from scratch. It is the direction adopted by Milan based company Candiani, a precursor in the development of responsible denim.

Not only does it maintain total transparency for its production chain from the traceability of fibers all the way to the finished products, but it also develops new eco-friendlier fibers such as: Tencel x Refibra (recycled cotton + Tencel, a cellulosic fiber with a wood pulp base), Coreva a fiber made from natural rubber that doesn’t release microplastics and can be composted, a great alternative to elastane ; or Blue Seed, a variety of hybrid cotton, conceived with sturdier, more resistant fibers that need less water and chemicals to grow than traditional cotton.


Peclers Paris.
As a leading consultancy specialising in creative strategy and prospective trends (fashion, beauty, design & lifestyle), Peclers Paris works with brands to shape their future, reveal their uniqueness and develop more desirable products, services and experiences. For a committed and positive future.